PORTFOLIO

Issue No. 12 Winter 2024 Digital Edition
Cover Story

The Art of Digital Storytelling A Creative Journey

In the realm where pixels meet passion, where code becomes canvas, I've found my voice as a digital storyteller. This portfolio represents not just work, but a philosophy—that every project is a narrative waiting to unfold.

My journey began in the print world, where the smell of ink and the texture of paper taught me the fundamentals of visual hierarchy and typographic excellence. Those early years in editorial design shaped my understanding of how stories flow across pages.

The transition to digital wasn't just about learning new tools; it was about reimagining how narratives could be told in an interactive medium. Each project became an opportunity to push boundaries, to explore how motion, interaction, and user experience could enhance storytelling.

Today, my work spans multiple disciplines—from brand identities that tell corporate stories to interactive experiences that immerse users in digital worlds. The common thread is always the same: crafting compelling narratives through design.

Design is not just what it looks like and feels like. Design is how it tells its story.
Feature

Reimagining Brand Narratives

Working with startups and established brands alike, I've learned that every company has a unique story. My role is to uncover that narrative and translate it into visual language that resonates with audiences.

The process begins with deep listening—understanding not just what a brand does, but why it exists. From there, I craft visual systems that communicate these values at every touchpoint.

Visual Narratives

Project 1
Urban Spaces

Architectural photography series exploring city rhythms

Project 2
Digital Dreams

Abstract compositions in code

Project 3
Brand Stories

Identity design for emerging brands

Project 4
Motion Studies

Experimental animation work

Project 5
Type Exploration

Custom typography projects

In This Portfolio

Brand Identity Design 01
Editorial Projects 02
Digital Experiences 03
Motion Graphics 04
Typography Studies 05
Photography 06

Let's Collaborate

Studio
New York, NY
Social
@sophialaurent